We’ve all had those moments, we land that huge new client – first comes the elation for winning the mandate that will transform our fortunes, and then the mild panic at how we’re going to deliver.
There’s also times when what we do is simply just not that well understood across the organization – there might only be one internal expert, which creates a significant amount of risk for the business if they were to leave.
That’s where assessing – and improving – your business capability maturity becomes critical.
The good news? A capability maturity model gives you a steer on how you can go from ‘figuring it out’, to something that’s a solid part of your agency’s remit and expertise, to true innovation – through the prism of people, process, technology and information.
In this episode, we’re chatting with Mike Della Porta – an award-winning tech and operations leader who’s been a COO, CTO, and CIO at one of the top independent marketing agencies in the US. Mike shares practical advice and lessons for agencies looking to scale sustainably.
Here’s what we dive into:
- What each stage of business capability maturity looks like and what to consider at each
- Using tech and tools to scale smarter
- How to get buy-in from your leadership team if they don’t understand the value of ops
- How ops roles can become billable and provide value to clients
Follow Mike on LinkedIn: https://www.linkedin.com/in/mike-della-porta/
Follow Harv on LinkedIn: https://www.linkedin.com/in/harvnagra/
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